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Increase Awareness

Engage at multiple touch points

Home / Technology / Increase Awareness

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Be unmissable with push and pull methodology

myINTERACT’s alert mechanisms ensure healthcare professionals are aware of important updates in a way that suits them.


Push strategies can used in the form of push notifications, and e-newsletters.

 

Building awareness through pull methodology occurs through the use of a platform which centralises information from multiple, relevant connections into a single feed.

 

This means healthcare professionals are alerted to change and can choose what content they consume, when and where they prefer.

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Alert mechanisms

Use push notifications to remind of useful tools, important updates, an upcoming event and tailor to specific teams to ensure relevancy. 
 

  • Link to content within myINTERACT or include an external URL to drive traffic to external channels.

  • All notifications can be revisited at any time via the notification centre. A user can then select the alert and be directed to the specified piece of content. 

  • Opt-in to a centralised e-newsletter, which consolidates updates across all connections a user is a part of.

Be noticed at the right moment

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Alert mechanisms
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myINTERACT homepage

  • The homepage of myINTERACT has several feeds of useful information based on a users’ profile and specialty area. 

  • The primary feed contains updates from all of a users’ connections in an unbranded environment.

  • This ensures the value of content is constantly being optimised as content that resonates achieves the most engagement. 

Be visible amongst a healthcare network 

Discoverable Connections

Discoverable connections, featured on the home page, is a feed of suggested connections based on a users profile.

 

Reach your customer segments by promoting your content - be it resources, time saving tools or an upcoming webinar to maximise return on investment.

Stand out and widen reach to new customers in a suggested feed
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The company administrator determines who can discover and connect with their wall and content.

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All users decide when and what they connect to based on what is of value to them.

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Appropriate consents can be defined prior to provisioning content.

Discoverable Connections
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The new normal starts with myINTERACT

 

Built for tomorrow. Ready for today.

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